Do you know how crucial it is to have a persuasive landing page? Well, a study has found that the average conversion rate of a landing page is 26%. Moreover, Conversion Rate Experts made $1 million for Moz using landing page optimization. So, now you understand how imperative it is to build good landing pages?
The landing page generates more leads and increases the conversion rate by creating selective content for the particular audience. Many business owners want instant results without even learning the codes. That’s right, and here is when WordPress comes into the picture.
WordPress has custom-made templates that boost the website performance and add features without understanding the line of code (LOC). Yes, you read it right! You can build landing pages in WordPress with a well-planned approach.
That being said, let’s have a look at some of the vital tips to create WordPress landing pages for your business. Remember that all the mentioned below WordPress features are highly optimized and mobile-friendly. That means your landing page will be accessible on all devices.
But, before jumping onto the different ways, let’s find out the reason for choosing WordPress for building landing pages.
Are you excited? Let’s go!
Why Choose WordPress for Creating Landing Pages?
WordPress is used by 65.2% of all websites, and business owners (like you) who spend their money on WordPress development services are earning huge profits for their business.
Also, if you want to set a good first impression on your users, choose WordPress, as it has a lot of highly responsive themes (and plugins) that build attractive landing pages. Apart from this, WP has a variety of plugins, responsive design, easy usage, flexibility, multiple themes, and more.
WordPress plugins are beneficial, like it extends functionalities (and features), boosts performance, easy usage, seamless communication, and more. In short, you can build highly optimized and mobile-friendly landing pages for your website.
5 Ways to Create High Converting Landing Pages in WordPress (Quickly)
Way 1: Using Plugins
How to create landing pages in WordPress? Well, the first method out of all is to use plugins as it looks after each page’s attributes. It provides attractive templates with the latest features, like sales funnels, integrated email solutions, and more.
With that being said, you can rely on SeedProd (one of the best WP landing page builders) that offers a drag-and-drop system and ready-to-use templates. In short, SeedProd builds a landing page with a better conversion rate.
Way 2: Using Built-In Themes
One of the most recommended tips to create WordPress landing pages is using the existing themes. WP has multiple templates and themes (both free and paid) that require no coding knowledge. Moreover, the WP themes are often updated, which enhances the user experience.
You (as a business owner) can create a compelling landing page by keeping the following points in your mind.
- Navigate through the WP dashboard
- Click on pages
- Install template in the page attributes from default to a landing page
- Hit the ‘publishing’ button
Most importantly, existing WP themes let you build the necessary pages without investing in tools and other resources.
Way 3: Using Drag-And-Drop Builders
Drag-and-drop builders are also one of the effective ways to create landing pages in WordPress as they simplify the process, ensure brand consistency, save time, and more. The drag-and-drop WordPress builders (like Elementor, Beaver, and Divi builder) create ready-made templates for businesses using easy drag-and-drop tools.
The plus point of using a drag-and-drop builder is that it functions with all the latest WP themes and provides complete flexibility and customization. Thus, it ensures a highly driven landing page with a better conversion rate.
Way 4: Using OptinMonster
If you want to enjoy precise targeting settings for your business or want simple customization campaigns, OptinMonster is the right choice for you. Do you know why?
Because it converts potential visitors into loyal customers, and most importantly, it is the foremost lead generation plugin used by nearly 1,000,000 websites. OptinMonster converts the web page into a lead generation machine that lets you add option forms to the existing web page instead of creating separate landing pages. Also, it is beginner-friendly with unique features, like CSS.
Way 5: Using Customized Templates
After using OptinMonster, built-in themes, and drag-and-drop builder, you are left with customized templates. These templates are pages that you can design by yourself and can save as a template for reusing on your site.
Customized templates provide brand consistency, increase flexibility, and more. The sole purpose of customized templates is to analyze the records, ease the workload, and increase efficiency.
Custom-tailored templates save time and money, provide the required functionality, and more. Also, the templates are responsive, support shortcodes, availability of color customizations, pre-designed templates, add contact forms, and more.
So, now you know how to create landing pages in WordPress? I am guessing yes from your end. Because now, you have five different methods to create persuasive landing pages using WordPress.
You will agree with me that creating landing pages with WordPress is not a math problem. Everything will be in your favor as soon as you get familiar with all the different ways to create landing pages in WordPress. Right?
Moreover, it is a cost-effective and time-saving procedure that lets you build an alluring lading page. So, there is no other way than picking WordPress for creating aesthetically pleasing (yet engaging) landing pages.
One more thing! What do you think is the best way to create WordPress landing pages as per one’s preferences or budget?